A captivating image of a woman reclining amidst a sea of pink balloons at a Breast Care Fun Fair event organized by QUECO STUDIO in collaboration with HKBCF. The design is part of an exhibition in Hong Kong, creatively promoting breast cancer awareness.

Breast Care Fun Fair

QUECO STUDIO collaborates with HKBCF for Breast Care Fun Fair, creatively advancing breast cancer awareness across Hong Kong's districts through exhibitions.

Client

HKBCF
DISCOVER PROJECT
Experience
A visually striking image showcases a pink artistic design with the slogan
Two women joyfully pose in a room setting, wearing dresses. Part of QUECO STUDIO's creative visual design for HKBCF's Breast Care Fun Fair, promoting breast cancer awareness in Hong Kong.
The image captures a heart-shaped sculpture at the Breast Care Fun Fair by HKBCF, an event creatively designed by QUECO STUDIO to promote breast cancer awareness in Hong Kong through exhibitions and experiences.
A pink-themed sign for the Hong Kong Breast Cancer Foundation (HKBCF) at Lee Theatre, Leegardens. The sign, designed collaboratively by QUECO STUDIO and HKBCF, showcases a flower design as part of their exhibition to creatively advance breast cancer awareness.
A vibrant design for the HKBCF Breast Care Fun Fair by QUECO STUDIO. The image showcases information panels promoting breast health awareness, encouraging HK Breast Cancer Database registration, with a captivating mix of pink and magenta colors, banners, and signs.

The Breast Care Fun Fair, a series of roving exhibitions held in shopping malls across various districts, had a primary objective: to actively promote public awareness about breast cancer.

The public is invited to participate in the photo contest 'Share Love, Share Care,' featuring the heart-shaped ribbon created by QUECO specifically for this campaign.

A detailed view of a large pink sculpture adorned with flowers, showcasing text related to the Hong Kong Breast Cancer Foundation and the Breast Care Fun Fair. This collaborative project with QUECO STUDIO aims to creatively promote breast cancer awareness through exhibitions across Hong Kong's districts. The design includes indoor display elements like a standee and sculpture.
Content panels - Breast Care Fun Fair. #hkbcf #roving #exhibition

Strategy

Featuring an eye-catching focal point—an iconic pink ribbon with a twist, pastel flowers, and butterflies at the front, along with canvas information panels and an interactive wheel at the corner.

Our design is centered around the mission to spread breast health information and raise awareness of the importance of regular breast screening.

Two women indoors, smiling, present a heart-shaped hand sign at the Breast Care Fun Fair exhibition, a collaboration between HKBCF and QUECO STUDIO for breast cancer awareness in Hong Kong.
Photo props - Breast Care Fun Fair. #hkbcf #roving #exhibition
A detailed sculpture design by QUECO STUDIO for HKBCF's Breast Care Fun Fair in Hong Kong. The pink butterfly and flower motif embody creativity and promote breast cancer awareness.
A detailed and vibrant sculpture at HKBCF's Breast Care Fun Fair exhibition, showcasing a mix of pink and purple flowers, including roses and butterfly decorations. Created by QUECO STUDIO, this artwork aims to creatively raise awareness for breast cancer in Hong Kong.
Breast Care Fun Fair. #hkbcf #roving #exhibition
The image captures a joyful young lady with pink hair, surrounded by a multitude of balloons. This vibrant scene is associated with the Breast Care Fun Fair, an event organized by HKBCF in collaboration with QUECO STUDIO, creatively promoting breast cancer awareness in Hong Kong.

Breast Care Fun Fair

A gathering of participants in front of Lee Theatre, Lee Gardens, Hong Kong, during a charity event organized by the Hong Kong Breast Cancer Foundation. Smiling individuals, showcasing diverse clothing, contribute to the vibrant atmosphere of the Breast Care Fun Fair.
In this compelling image, information panels meticulously detail the diverse services offered by the Hong Kong Breast Cancer Foundation (HKBCF). From breast cancer support to check-ups, counseling, and activities for patients and caregivers, the panels emphasize early detection and treatment. The image is a snapshot from the Breast Care Fun Fair, an initiative by QUECO STUDIO in collaboration with HKBCF, aimed at creatively advancing breast cancer awareness across Hong Kong.
An illustrative information panel with a cartoon design showcasing breast cancer myths and risks. Displayed at HKBCF's Breast Care Fun Fair in Hong Kong, the panel features bilingual text (Chinese and English) to promote awareness about breast cancer prevention and risk factors. The creative design aims to educate visitors and encourage a healthy lifestyle.

Unveiling Creative Excellence Together

In addition to providing exhibition design, production, and coordination for all shows, our goal is to enhance public interest and knowledge about breast cancer. Moreover, in order to create a more approachable and engaging experience, we decided to replace lifelike breast cancer symptom images with our own illustrations. This approach aims to make people more willing to learn about breast cancer and its symptoms in a less intimidating manner.

  • Art Direction
  • Exhibition
  • Campaign
  • Production
  • Illustration
The image showcases a vibrant social media content design by QUECO STUDIO for the Hong Kong Breast Cancer Foundation's (HKBCF) Breast Care Fun Fair. The design creatively integrates cartoonish elements with a predominantly pink color scheme, emphasizing breast health and cancer prevention. This promotional material reflects QUECO STUDIO's collaboration with HKBCF to advance breast cancer awareness through engaging exhibitions across Hong Kong's districts.
A smiling woman in a blue shirt poses against a wall, a part of the visually engaging creative design for HKBCF's Breast Care Fun Fair, promoting breast cancer awareness in Hong Kong through exhibitions.
This illustration captures the essence of the Breast Care Fun Fair, featuring Japanese-style cartoon characters. The vibrant and artistic sketch serves as a creative representation of the collaborative efforts between QUECO STUDIO and HKBCF to promote breast cancer awareness in Hong Kong through engaging exhibitions.
This close-up image showcases a bilingual leaflet designed by QUECO STUDIO for HKBCF's Breast Care Fun Fair. The leaflet emphasizes breast health awareness, encouraging regular check-ups and providing essential information on breast cancer statistics in Hong Kong.
This leaflet underscores the significance of breast self-examination, particularly for women over 40, as a proactive measure for early detection of breast cancer. It emphasizes visual and physical examination techniques, stressing the importance of regular checks. The content highlights the benefits of mammography and ultrasound scans. Likely part of a Breast Care Fun Fair leaflet, this document is designed by QUECO STUDIO in collaboration with HKBCF.
A visually appealing leaflet promoting breast health and charity trust fund event in collaboration with QUECO STUDIO and HKBCF's Breast Care Fun Fair exhibition in Hong Kong.

Results

QUECO is honored to be the main partner in this meaningful project, collaborating closely with the Hong Kong Breast Cancer Foundation to introduce their services and actively raise awareness about breast cancer in Hong Kong.

A striking pink heart-shaped sculpture, meticulously designed by QUECO, positioned on a matching pink carpet. The image captures the essence of an exhibition, featuring diverse brand signage and details about the Breast Care Fun Fair event organized by the HK Breast Cancer Foundation in collaboration with QUECO STUDIO.
NEXT PROJECT.
A photograph featuring the exterior of a building with prominent glass doors. The banner prominently displays the name - CDAC, representing QUECO STUDIO's exhibition project in Hong Kong. The image symbolizes transformative Expressive Arts Therapy, highlighting creative elements in addressing drug misuse.

CDAC art exhibition

CDAC Community Drug Advisory Council
Experience