HKBCF BREAST CARE FUN FAIR ROVING EXHIBITION
HKBCF BREAST CARE FUN FAIR ROVING EXHIBITION
HKBCF BREAST CARE FUN FAIR ROVING EXHIBITION
HKBCF BREAST CARE FUN FAIR ROVING EXHIBITION
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HKBCF | BREAST CARE FUN FAIR | ROVING EXHIBITION
Event Marketing, Roving Exhibition, Project management
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QUECO STUDIO is a brand experience agency. We provide end-to-end delivery of exhibitions, retail experience and events that give consumers the opportunity to interact with the brand in person. Our work gives consumers the feel-good emotions needed to foster true brand loyalty.
QUECO STUDIO是一家品牌體驗設計公司。我們提供從構思到製作及管理的端到端服務，包括展覽、活動、零售展示、品牌識別及傳播，讓消費者有機會與品牌進行面對面的互動。透過我們的工作、能夠讓消費者對品牌培養出良好的印象，並從而提升對品牌的忠誠度。
Breast Care Fun Fair
The Hong Kong Breast Cancer Foundation (HKBCF) is the first non-profit organization dedicated to mitigating the threat of breast cancer in Hong Kong, through education, support, research and advocacy.
The roving exhibitions, Breast Care Fun Fair, were held in shopping malls in various districts, aimed to raise public awareness on breast cancer. The public is encouraged to participate in the photo contest “Share Love, Share Care”, with the heart shaped ribbon we created.
ClientHK Breast Cancer Foundation
ServiceEvent Marketing, Roving Exhibition, Creative, Art Direction, Production, Project management
Year2020
What We Did
Featuring an eye-catching focal point – iconic pink ribbon with a twist, pastel flowers and butterflies at the front, canvas information panels, and the interactive wheel at the corner.
Our design focused on the mission to spread breast health information and increase conscious of the importance of regular breast screening.
Besides providing exhibition design, production, and arrangement between all the shows, in order to increase public’s interest to learn more about breast cancer.
We also created some endearing illustrations to replace the lifelike breast cancer symptoms images.